June 11, 2007
What has getting lost in Klang got to do with your Internet MLM business?
Recently, I was in Klang, Malaysia for my Internet MLM business
Klang is famous for ‘Bak Kut Teh’.
‘Bak kut teh’ literally translates as “pork bone tea”
and consists of pork ribs in a broth of herbs and
spices boiled together with pork bones for hours.
Additional ingredients may include mushroom, lettuce,
and tofu.
Klang, widely believed to be the home of bak kut teh,
is famous for her many bak kut teh restaurants. What
I can say is that it’s delicious, tasty and mouth-
watering…even as I write about it now
Yesterday morning, I drove to church supposedly 20
minutes away from the hotel I stayed in Klang.
Though I’m a Singaporean staying about 400 km away,
I’ve been to Klang on several previous trips and was
confident of driving around…
However, as I gunned down the highway, I took a left
turn to exit and after several minutes, found that
I’m into some place totally unfamiliar.
Then I quickly used my secret tactic:
I did a ‘U-turn’
… and head straight back to the highway, hoping to
find the right exit.
However, the road connected straight across and I ended
at the other side of the the highway. I kept driving
and after several minutes, it dawned on me that I’m
hopelessly and desperately lost.
The church service begins at 10.30 while my watch showed
10.40 already.
I had to pull over to a side road and used my 2nd secret
weapon:
No kidding this time. It’s a thick, tattered and torn
street directory of the entire Klang Valley I carry in
my car for emergencies such as this.
After several minutes of thumbing through the pages, I
found my way once again and got there in time to attend
most of the service.
And thank God I received an important lesson here…
When I was totally lost, I wanted to call my friend at
the church to give me directions but I realized one thing:
There’s no way he could help me.
Because I didn’t know where I was. In fact, I had to spend
several minutes just to locate where I was, flipping
through several pages of the street directory.
And then, I had to know where my destination is. Again,
I had to locate that in the directory.
Once I knew where I was and where I was going, I had to
figure out how to get there.
So, do you know where you are in your business? Meaning…
do you know what are your strengths and weaknesses? Are
you more efficient online or offline?
And, do you know what is your destination? What do you
want to achieve? Long term? This month?
Last but not least, do you know how to get there? Do you
have a strategy? A winning formula?
Click here for a winning formula you might want consider
to seriously.
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